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Showing posts from June, 2009

What’s in it for me?

This blog is a reprint of a story I wrote for our church newsletter. I thought it might be a nice quiz for everyone.

Any good business leader knows that marketing is essential to success. Customers must know that a product is going to meet a need or desire in their life. One of the ways companies attempt to convince people that their product is essential is through slogans. Let’s take a look at some slogans and see if you can guess the product. The answers are at the end of this article.

1921 – A car for every purse and purpose
1969 – It's the real thing
1971 – You deserve a break today
1984 – Where’s the beef
1988 – It’s everywhere you want to be
2001 – 1,000 songs in your pocket
2009 – Trust me – I’m a doctor

We all want to know what’s in it for us. We are driven by our consumer mindset, and we can be easily offended when our church does not meet our felt needs. So, why do we want you to be part of this church family? I hop…